Imagine yourself in the following situation. You know your team, their strengths and their weaknesses. You know which members need to improve and in which areas. Like most, your team is made up of a variety of people: members who are eager to learn, who read everything they find, and others who don’t, for any number of reasons.
Even when you try to remind them to spend work time learning—remember, improving is part of the job—they don’t do it. They always have too much to do and can’t find the time.