Partnership agreement StartMail and ShuttleCloud

ShuttleCloud and StartMail have agreed to partner to provide users with a simple way to migrate email and contacts onto the StartMail interface. Users’ email data is ready in their new inbox in just a few clicks allowing for a quick and smooth onboarding experience.

StartMail migration portal powered by ShuttleCloud

StartMail Is a private email provider you can trust – Built by the founders of Startpage – the world’s most private search engine. StartMail is on a mission to empower people to take back their online privacy. To learn about StartMail, visit: https://www.startmail.com/en/about-us/

ShuttleCloud Is a software platform that powers consumer email migration and address book import for some of the biggest technology companies in the world, including Google, Yahoo, and Comcast. ShuttleCloud’s APIs and platforms are used by hundreds of thousands of people each month.

Robert Beens, CEO of StartMail:

“The online world is increasingly turning to privacy-respecting e-mail providers, but no-one wants to start from scratch. Migrating your old email and contacts is an essential step. The genius people of ShuttleCloud have turned this into a super-easy experience, facilitating freedom of choice, and unlocking the chains of legacy Big Tech companies.”

Angel Mendoza, CEO of ShuttleCloud:

“As more email users trend towards confidentiality and security-focused email providers, we are proud to have the trust of StartMail to onboard customer data to one of the world’s leading and longest-running companies in their field. We are thrilled to play a role in their users taking back their online privacy.”

What Makes Us Unique?

We’re a team of around 35 people working together to migrate emails and contacts in the most efficient ways to fit with our clients’ needs.

Email migration is our thing. It’s the reason why ShuttleCloud exists. And we’re proud to have these 4 attributes. The reasons people stand by us:

1. Know How

ShuttleCloud was born in 2011 and since then we’ve been growing and gathering the know-how that makes our company successful. Moving one inbox is easy – moving tens of thousands every day is complex. We just transferred our 50 trillionth email 🙂 Hooray!

2. Trust

We are verified yearly by Google, with a rigorous audit conducted by a third party. We are also ISO 27001 certified, and have developed an ISMS adequate to SOC 2 Type 2 standards. By having these reviews yearly, we assure security and stability on all our processes.

3. Best in world consumer email migrations

Google, Yahoo, Comcast, Time-Warner Cable, One.com, Harvard and many of the biggest email companies in the world have used our products for over a decade.

4. Volume

Our platform migrates 30 million emails and 3 million contacts on average per day. There is no substitute for working with this type of volume across a decade.

This is the magic sauce, what makes us—>ShuttleCloud.

Welcome to ShuttleCloud

We believe an office isn’t just an area to work. It’s a place to learn, teach and share ideas. At times it’s a restaurant and at times it’s somewhere to play games (once the work is done 😉). We even launched a rocket and turned the place into a film studio.

Game night

The most popular spot is the outside Patio where we have mastered the art of BBQing. And inside we’ve had many ‘Gather Ups’ and social events; including wine and coffee tasting.

As you’ll see in this ‘Office Tour’ Bytes episode. We have lots of space to do stuff. We’ve shared many great memories in this ‘building’. We’re always proud to show people around. And dogs love it here too!

Dogs in the ShuttleCloud Office

ShuttleCloud is a community of amazing people. We love to spend time together and have fun. Maybe you can join us one day!

Enjoy the tour!

The design behind ShuttleCloud’s migration portals

We are proud of our portals. They allow the end-user to migrate their emails and contacts from one provider to another quickly and efficiently.

On the outside they seem simple and pain-free. And Ultimately, that’s our goal. But there’s a lot of work that goes on behind the scenes to make this possible.

Why do we need a migration portal?

ShuttleCloud works with the world’s biggest email providers. Our migration platform makes it possible to migrate 30 million emails and more than 3 million contacts each day.

It works by integrating our clients’ technology with their user interface, However, integrations are long and tedious, they require customization and massive workforce from engineering.

So, our goal was to design a migration portal that would allow adaptation to each client’s aesthetic brand guidelines avoiding customization, as well as maintaining a controlled user journey.

We also wanted to create a straightforward prototype that would help our prospective leads understand how to use our tool.

Low fidelity wireframes

Before setting any design decisions in stone, we tested the portal’s flow through wireframes. After reiterating a few times, we delivered two versions that were ready for early usability testing.

Here we were testing the user experience with Ryan, who had never seen the portal before.

Analytics data

​Qualitative research, i.e. usability testing sessions, allowed us to identify potential usability issues early, which made it quick to fix them before a single line of code was written. 

High fidelity wireframes

After validating our design assumptions, it was time to proceed with the high fidelity wireframes and refine and polish the designs until their completion. This process involved both designing for mobile and desktop devices.

The ​​​Design system

We first created a design system with ShuttleCloud branding: components, palette color, font, buttons, etc. Then, we went through a thorough examination of font readability and color contrast. Finally, we delivered a coding-ready design that standardizes the graphical interface of the service. It was documented in a User Interface style guide.

Design Versatility

To achieve design versatility we created a design guide of easily modifiable components and styles. This system allowed experimenting with color schemes, typography, and styles to see what looked best. Making changes to the design was fast and efficient. But most importantly, it helped us quickly adapt to a different brand aesthetic, so that we could reach new leads with a migration portal that was ready to implement.

If you would like to put our portal to the test, get in touch and we’ll be happy to help.

6 Reasons Why People Use Gmail

With 1.5 Billion users, Gmail is the most used email service in the world! But why is it so popular?

  1. It connects with other platforms

Google was created in 1998 and since then has been expanding its long list of online products including; Drive, Maps, Hangouts and Photos. What’s great is that they all sit under one roof and integrate perfectly with each other. On top of this Gmail can integrate with over 4,000 3rd party apps.

original gmail
original gmail 2004
  1. You can use it almost everywhere!

Due to its massive amount of users, most apps, browsers, smartphones, tablets and computers make Gmail easily accessible. So you’re never too far away from checking your inbox!

  1. It stops unwanted emails

Gmail has a strong prevention of Malware and Phishing and blocks a massive 10 million unwanted spam per minute, they warn you if an email looks dodgy and even prevent you from clicking on it. 

  1. Personalization 

The platform allows you to personalize and organize your inbox with rules and filters and you can even snooze the less urgent emails.

  1. Constant innovation 

Gmail often adds new features, making the experience even better.

  1. It’s Free

Enough said.

Top German Email providers (2021)

The German Market is unlike any other; We generally go for German services over the rest of the world. The email market is no different; German email providers have a whopping 64% of the market!

Ionos (formerly 1&1 IONOS and 1&1 Internet) is the top company in the industry, owning the WEB.DE, GMX, and 1&1 brands.

GMX has been the top German email provider in the past, but WEB.DE took over in 2021. WEB.DE made its way to the top of the list with a 1,5% growth (2021), beating GMX by only 0,2%, according to Statista.

Even though German national providers own most of the market share, international email providers such as Gmail have gained more users with almost 2% in the last couple of years, reaching and maintaining 3rd place. Here is a comparison of 2019 vs 2021:

What is OAuth?

OAuth2 plays a crucial part of the process when ShuttleCloud copies the emails from your old provider to your new one. It allows us to request an email migration on your behalf without ShuttleCloud accessing passwords and other sensitive information. The same way Spotify will ask for your Gmail credentials when you set up an account.

In this quick ShuttleClouds Bytes video we explain it a bit more and hopefully after you watch it there’ll be less ‘umming and ahhing’… 

Pay attention to Carlos’ clever ‘Gate keeper’ analogy which might give you a better understanding.

Introducing ShuttleCloud Bytes

This year we’ve decided to do something different. Something we’ve never done before.

In 2021 we took to the skies and launched some rockets into the office hemisphere. In 2022 we plan to go one step further and turn the office into a film studio.

But we’re an Email company! What do we know about the big screen!?

Ok, we’re not making a Blockbuster (yet), but we want you all to see more of who we are, beyond our Tweets and Blogposts.

We started the initial brainstorming for ’ShuttleCloud Bytes’ last year, with this goal: To get the ShuttleCloud brand out there in new and different ways, create fresh content for people to interact with and put faces to the name.

Angel explains how easy it is…

So where do we start? I know! Let’s bribe a bunch of the team with Cuban food and put a camera in their face, then start asking them random questions.

And this was the birth of Bytes.

Here’s our first episode: ‘Is Migrating email Difficult?’ Let us know what you think, and if there’s any questions that you’d like answered next. Anything!…

The upcoming episodes will tackle these topics:

  • What is OAuth?
  • Is Email Dead?
  • ShuttleCloud’s favourite gadgets and beer of choice…

Our plan is not just to share our great email knowledge, but also share our company culture and the team with you. We are real people, I promise!

Get in touch and find out how easy migrating email is – shuttlecloud.com

What will replace email?

I sometimes get asked, is email dead or what will replace email: The answer for me is easy; I believe that more email will replace email. Yes, Slack, Microsoft Teams, Whatsapp, etc., allow us to communicate more efficiently within our organization and make our teams less reliant on email.

IMO this, in return, makes email more valuable; it helps us remove the clutter from our inboxes. It allows email to shine:

Current landscape and future growth of email:

  • Today, there are over 4.0 billion email users worldwide, and this figure is expected to grow to over 4.3 billion by year-end 2024.
  • Revenues for all segments of the Email Market combined are expected to total over $46.8 billion in 2020 and will grow to over $84.2 billion by year-end 2024, an average annual growth rate of 16%. This revenue growth is driven mainly by the migration of on-premises mailboxes to cloud mailboxes (if you need some help in this regard, email the ShuttleCloud team :p ).
  • Total worldwide email traffic, including both Business and Consumer emails, is estimated to be over 306 billion emails/day as of year-end 2020, growing to over 361 billion emails/day by the end of 2024.

To quote an old adage, quality over quantity is what I believe we will see in the years to come. I wonder if the future of email is following the trend in Europe, where more and more people seem to be shifting to their national email providers: https://blog.shuttlecloud.com/europe-email-providers-germany-france-netherlands-poland-italy/

5 ways to stay on top of your inbox

Does this sound familiar to you?

Unread emails sparked a heated discussion on Twitter asking the question: What number is appropriate? This identified the two obvious types of email users:  The ones that have an overstuffed inbox, bursting with thousands of unreads. And people that need to compulsively get it to zero (I am definitely the second type!).

So why do people leave messages unread? Is the amount awaiting them so overwhelming that you don’t even dare to open them?

So how do we get to INBOX ZERO? It is possible, don’t worry – I’m here to help. So open your inbox and let’s get started:

1.  Get those notifications set

Are you working on a difficult task and need to focus? It’s okay to turn your notifications off, but really, you do need to turn them back on again. It’s sensible to avoid any distraction during some tasks, but don’t accumulate emails for too long or else the beast becomes untamable!  

Schedule blocks for reading and responding to emails and don’t skip them!

2.  Know your enemy

Once checked, you know what you are dealing with. Better the devil you know than the devil you don’t.

Move Emails to folders, respond to emails that need to be responded immediately, and leave open emails that you don’t know how to respond to at the moment, but that you need to respond to on the same day.

This way, you’ll be more relaxed taking care of other tasks

3.  Folders– your besties

The goal is to declutter your Inbox, so come up with some smart specific folders and some more generic ones like “Administration” or “Invoices”. Are you working with clients? Name folders according to them. This makes it also easier to find specific emails when you need them.

Leave only emails in your inbox that you need to respond to or that are important to follow-up on. You can mark them with a star or a flag to visually distinguish more important ones from the rest.

Everything that doesn’t pay the rent, delete it!

3.1  Gmail is special

Gmail needs some special care. Instead of folders like other email clients, Gmail uses labels to categorize messages. Each label name can be found in the sidebar, but emails don’t actually move there, when you label them. They work more like post-it’s, so when you select a label, you’ll see all the messages you assigned to it.

That’s why a single message can have many labels but be present only in one folder.

4.  Not only one to rule them all

Finally, I can use a Lord of the rings quote in my blogpost!:

One Ring to rule them all, One Ring to find them, One Ring to bring them all, and in the darkness bind them.[1]

It might sound extreme, but emails keep coming and once zeroed out, you must take care of that Inbox never overflowing again. For that you don’t only need one rule, but the amount that is fitting for you to rule them, find them and keep unimportant ones out of sight.

Rules help you to identify emails by subject or sender. You can automatically forward them in the correct folder, assign them the proper labels, or even delete them.

5.  Unsubscribe from that Newsletter now!

There might have been a time where you made use of those daily diet recipes and sneaker offers, but if you keep on deleting them without a glance, do yourself a favor: Open that email, scroll until the end and click “Unsubscribe”.

Followed all the steps and got a total of zero in your inbox? That does feel good, hey?

From now on you are going to be more focused, relaxed and organized. Don’t let email master you, master your Emails!


[1] J.R.R. Tolkien, The Lord of the Rings, The Fellowship of the Ring, “The Shadow of the Past